By Tony Restell AI Recommendations Beat Recruitment Citations A founder asks Google: “Who is the best recruitment firm for hiring senior software engineers in the UK?” The answer names your firm. That is a commercially valuable outcome. The person asking likely already has a hiring need, is narrowing down their options and has asked for …
By Social-Hire Social Hire began working with FPC more than 10 years ago, so our team has seen executives invest in an FPC franchise and go on to establish highly successful recruitment businesses. For the right individuals, it may well accelerate the path to success. But going it alone and setting up a recruitment firm …
By Tony Restell Social selling gives recruitment agencies a way to build relationships with potential clients before a hiring need becomes a sales conversation. This article shares key points to make the most of your social selling efforts. Recruitment agencies don’t need more random LinkedIn activity. They need more conversations with hiring decision-makers who have …
By Tony Restell Imagine this scenario, if you will. A recruiter posts their vacancies, receives a handful of applications each time, and considers that their social media activity. Meanwhile, a competitor’s consultants are publishing sharp market observations, appearing in the right buyers’ feeds and starting conversations before a hiring need has been formally signed off. …
By Tony Restell A winning social media strategy is one where the outcome is something tangible, such as consistently booking more discovery calls. The key success pillars for a recruitment founder – and their team – are building a network of ideal clients, winning them over with compelling insights, and finally figuring out how to …
By Tony Restell Here in the UK, we’ve been in a recruitment slump for circa 4 years. Every month, the number of permanent placements has declined month on month. My understanding from US-based recruiters is that the situation isn’t drastically better there. So, how should you market a recruitment agency in a slump? A recruitment …
Your ATS tells you who applied. Your recruitment CRM tells you who you want to apply — and keeps them warm until the role exists. In 2026, that distinction is the difference between a talent team that reacts to inbound applications and one that builds a pipeline it can hire from on demand. The best …
By Tony Restell A recruitment agency can look busy on social media and still have a weak pipeline. Plenty of firms post jobs, share the odd market update, and collect a few likes, yet see no real increase in client conversations, candidate engagement, or retained search opportunities. That is why choosing the best social media …
By Tony Restell A recruitment founder with an engaged group of relevant followers and a clear point of view will usually outperform one with 20,000 passive connections and no positioning. That is the real starting point for how to build a recruitment founder brand on LinkedIn. Not more content for the sake of it. Not …
By Social-Hire For many recruitment agency Founders and Partners, the “contingency trap” is a familiar, if exhausting, reality. It is a world defined by a race to the bottom: competing against five other agencies for the same role, dealing with clients who view you as a commodity, and chasing low-margin leads that often go nowhere. …