By Tony Restell Most B2B firms do not need more social activity. They need more qualified conversations. That is the real lens for assessing the best b2b social media agencies, especially if you run a consultancy, law firm, recruitment business, SaaS company or other service-led business where one good client can justify months of marketing …
By Jeff Altman, The Big Game Hunter In this interview with Job Search and Interview Coach, Thea Kelley we have fun talking about some of those stupid/goofy/ridiculous mistakes people make on interviews. Stupid Interview Mistakes: Overthinking Your Resume Yeah, yeah, a little bit more of a pad at the beginning of the video. Hi, this …
By Tony Restell A surprising number of headhunters still treat LinkedIn like an online CV database with a messaging function bolted on. That is exactly why so many ask, how can headhunters win clients on LinkedIn, yet see little commercial return. The firms that win are not simply more active. They are more targeted, more …
By Jeff Altman, The Big Game Hunter Stop treating your job search like a marathon and start treating it like a series of tactical strikes. High-volume, low-intent applications lead to burnout; precision micro-sprints lead to offers. Learn how to dismantle the “long game” and dominate the market in just 15 minutes a day. Timestamps 00:00 …
By Tony Restell A LinkedIn connection is not a lead. It is barely even interest. Too many B2B firms mistake a new connection, a profile view, or a liked post for buying intent, then wonder why their outreach goes quiet. If you want to know how to nurture LinkedIn prospects, start by treating LinkedIn as …
By Jeff Altman, The Big Game Hunter When a job search stalls, the bottleneck is rarely a lack of qualifications. It is almost always an inability to scale attention. In an ecosystem crowded with automated templates and low-effort connection requests, the standard LinkedIn pitch has been thoroughly devalued. For leaders and individual contributors, breaking through requires …
By Tony Restell A managing director posts sharp industry commentary every week and starts getting invited into sales conversations. At the same time, the company page barely reaches anyone and generates little response. That is usually where the real question behind personal branding vs company branding starts – not as a marketing theory debate, but …
By Jeff Altman, The Big Game Hunter EP 3150 Stop blasting out resumes and getting ghosted. Most job hunters waste more time “researching” AI tools than actually applying them; this episode forces you to look at your calendar and choose the tech tier that actually fits your life so you can start landing interviews today. …
By Tony Restell Most B2B firms do not have a social media problem. They have a conversion problem. The reason people search for B2B social media marketing examples is not to admire clever posts. It is to find evidence that social can drive meetings, enquiries and sales conversations when done properly. That distinction matters. A …
By Tony Restell Most SaaS firms do not have a social media problem. They have a conversion problem. Plenty are posting regularly, publishing product updates, sharing team photos and celebrating minor milestones. Yet the commercial return is weak because the activity is not built to generate trust, demand and sales conversations. Social media marketing for …