By Tony Restell A LinkedIn post with 200 likes can produce no commercial value. A post with 12 thoughtful comments from the right people can start two sales conversations. That’s the distinction most B2B firms miss when planning LinkedIn engagement strategies: the objective isn’t to look busy. It’s to build familiarity, earn trust and create …
By Guest Contributor There is one reality about social account management: Managing one recruitment brand on social media is easy, while managing ten client brands is a different operation entirely. Suddenly, you have LinkedIn Pages, recruiter profiles, Facebook Pages, Instagram accounts, content calendars, approval chains and different team members accessing different client assets. If you …
By Jeff Altman, The Big Game Hunter A basic LinkedIn account provides you with the ability to send InMails to three people per month free. If you are looking for a job and trying to connect with new people, three messages does not go very far. You can pay $39.99 per month to increase that …
By Social-Hire If you run a recruiting firm, you may be considering an agency to help win more client meetings through LinkedIn. The choice is not straightforward. Some providers sell high-volume outreach: send enough connection requests, start enough conversations and eventually a proportion of prospects will agree to a call. Others focus heavily on content, …
By Jeff Altman, The Big Game Hunter Most professionals treat LinkedIn like a dusty online resume, relying on outdated hacks that actively hurt their reach. LinkedIn’s 360Brew AI system demotes engagement bait and fake metrics, rewarding authentic profiles engineered like high-converting landing pages. Fix your headline, summary, and skills today to make recruiters come to …
By Social-Hire For consulting firm Partners, Founders and senior leaders, there’s an increasing realisation that LinkedIn has the potential to be a major source of new client wins. But the question every Managing Partner is battling with is who can be entrusted to turn that potential into qualified conversations, scoping calls and new briefs, without …
By Tony Restell The funny thing about most SaaS founders is that they don’t have a LinkedIn visibility problem, even though most probably think they do. What they reall have is a conversion problem. They haven’t figured out an approach that takes people on the journey of becoming aware of them, connecting with them, finding …
By Social-Hire For founders, partners, and senior leaders in B2B professional services and technology firms, relying solely on a handful of rainmakers to drive new client acquisition is a risky bottleneck. When business growth depends entirely on a handful of people, scaling hits a ceiling. Yet, asking your wider team to get involved in LinkedIn …
By Social-Hire For many B2B Founders and Partners, the routine of regular LinkedIn posting has become a source of pent up frustration. You spend hours meticulously crafting thought leadership each month, sharing industry insights, and perhaps even trying to adapt to the latest algorithm changes. On one hand, the metrics look healthy – your notifications …
By Social-Hire LinkedIn keynote sessions increasingly tie into high-level commercial strategy and outcomes, rather than simply being a tickbox for your team’s social media education. For Founders, Partners, and senior leaders in professional services and B2B firms, the real value is not learning how the platform works at a basic level. It is understanding how …